Everything you need to know about


Hotmilk Flexiwire

Flexi underwire bras are amazing for shape and lift, so we say these are ideal styles for work, going out and special occasions. We don’t recommend them to sleep in or for the hospital and the first few weeks of having a baby. Flexi underwire support holds the shape of the cup and holds the bra against the frame of the body offering great shape & support. We recommend wirefree if you’re experiencing any discomfort, for your hospital stay and also those initial weeks when baby is born as you want to be super comfortable in those early weeks and you need a bra that won’t dig in when your milk comes in and wirefree styles are far more able to accommodate you if your breasts do get bigger.


A flexiwire, a thoughtful feature of maternity and nursing bras, is essentially a flexible wire that provides the shape and support of a traditional underwire, without rigid constriction. This makes flexiwire bras an excellent option for breastfeeding and pregnant women, as they offer superior support and lift while being gentle to the delicate breast tissue. The flexible wire also gives greater freedom of movement, making it great for both pregnancy and postpartum recovery.

Hotmilk's range of maternity and nursing flexiwire bras comes in various styles to suit different needs and occasions. For those seeking a minimalist look that doesn't compromise on support, we offer smooth T-shirt nursing bras such as Forever Yours and Obsession, that are perfect for everyday use. Our full-coverage nursing bras such as Temptation and True Luxe, provide maximum support and are great for those who need extra lift or more structure. For special occasions, we offer plunge bras like Lunar Eclipse and Warrior Plunge that provide a flattering shape and comfortable fit. All of our maternity and nursing flexiwire bra options are designed with comfort in mind, featuring soft fabrics that make them a pleasure to wear all day long.

We suggest wearing them while pregnant, and then waiting for a few weeks after giving birth before considering wearing a flexiwire bra again, during this period, your breasts tend to be engorged and sensitive, and the presence of flexible wires in the bra may cause discomfort or interfere with the natural flow of milk. It’s also important to remember that a flexiwire bra should feel comfortable from the moment you put it on, and not require any kind of ‘breaking in’. If your chosen style is too tight or uncomfortable in any way, it will be best to try another option.

No matter which style of flexiwire maternity and nursing bras you choose, Hotmilk has you covered! Our bras are designed to provide superior comfort and support, making them the perfect choice for new mums. With our selection of colors and sizes, you can find the ideal fit for your body shape and style.

"Many women prefer underwire fashion bras and are confused when told these are not recommended during pregnancy or lactation. The reason for this is, once again, your changing breast shape. When breastfeeding, the breasts can increase and decrease in size during the day, as milk is produced and removed. Retained fluid in late pregnancy can also cause the breast to swell. Although only a slight change in size is occurring, a rigid underwire may put pressure on the breast when it is fuller. Such pressure can lead to blocked milk ducts or mastitis and it is for this reason inflexible underwire bras are not recommended. However, there are nownursing brasavailable that have flexible metal support, similar to an underwire, designed to flex and change position with your changing shape. These are less likely to cause problems."